Imagine this: You’re out for a run, wrist-deep in a workout, when suddenly you need to snap a quick photo or answer a FaceTime call—without pulling out your phone. Sounds futuristic? Well, Apple might be making it a reality. Reports suggest that Apple is working on an Apple Watch with a built-in camera, possibly to support AI-powered features.
Now, before you panic about a tiny spy cam strapped to your wrist, let’s break it down. Apple has been exploring ways to integrate a camera into its wearable lineup for years, with patents hinting at camera-equipped bands or even a discreet lens within the watch itself. The goal? A hands-free, AI-enhanced experience that could bring advanced visual recognition, FaceTime capabilities, and new accessibility tools right to your wrist. According to Bloomberg’s Mark Gurman in the Power On newsletter. Gurman reports that the company “is considering adding cameras to both its standard Series watches and Ultra models,” with plans for a 2027 launch. This upgrade could enable AI-powered features like Visual Intelligence, offering instant insights about anything the user captures with the watch’s camera.
AI could also play a big role in how this camera is used. Think gesture-based controls, automatic image enhancements, and even real-time translation—making your watch smarter than ever. Of course, privacy concerns will be top of mind, but if anyone can figure out secure, user-friendly innovation, it’s Apple.
While there’s no official word on when (or if) this high-tech timepiece will hit the market, one thing’s for sure: the future of smartwatches is getting even smarter. And possibly a little more camera-ready.
